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📈 Track Call Performance

Call Insights

You can’t improve what you don’t measure, so how many calls did you receive this week, how many were missed, which team member handles the most calls, and when is your busiest hour? Without data it’s guesswork, but Call Insights gives you the answers in one overview.

You see average call time, total calls, the split between landline and mobile, peak hours, your top 10 endpoints, top 10 callers, top 10 caller cities, and detailed distribution charts — all real time and straight from your dashboard.

  • Average call time, total calls, landline vs mobile
  • Top 10 endpoints, callers, and caller cities
  • Top 3 busiest hours and calls-per-hour chart
  • Call duration distribution and export to Excel

See How Call Insights Works

Benefits of Call Insights

See how call data helps your team perform better and your business make smarter decisions.

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Real-Time Overview

Pick a time period like today, last week, last month, or a year back, and you see average call time, total calls, the split between landline and mobile callers, and peak versus off-peak volumes at a glance.

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Top 10 Rankings

See which endpoints receive the most calls, who your most frequent callers are, and which cities or regions your calls come from, making it easier to track workload, key customers, and regional marketing efforts.

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Busiest Hours and Distribution Charts

Your top 3 busiest hours show when you need the most people available, while detailed charts break down call duration by minute increments (0-1 minute through 10+ minutes) and show call volumes for each hour of the day.

What Call Insights Shows You

Pick a time period like today, last week, last month, or up to a year back, then the dashboard shows you average call time, total calls, the split between landline and mobile callers, and peak versus off-peak volumes.

You also get three top 10 rankings: which endpoints receive the most calls, who your most frequent callers are, and which cities or regions people call from. The top 3 busiest hours tell you exactly when you need the most people available.

Two detailed charts fill out the picture, where the call duration distribution chart shows how many calls lasted 0-1 minutes, 1-2 minutes, and so on up to 10+ minutes, while the calls-per-hour chart maps volumes for each hour of the day.

Track Performance Across Multiple Locations and Teams

If your business has multiple numbers, locations, or teams, the top 10 endpoints ranking shows exactly how call traffic divides. This way you see which location handles the most calls and whether workload is balanced evenly across your team.

This is especially valuable for businesses with a main business number that routes to multiple locations. Combined with the top 10 caller cities ranking, you also track which regions generate the most calls, so you can measure marketing campaigns better and spot growth areas faster.

Export and Email Reports

You download all your call data as an Excel file from the dashboard by going to Statistics > Details and clicking Download as Excel, then all data for your selected period is exported in one file for your own analysis, reporting, or charting.

If you don’t want to pull the numbers yourself, you can also receive your statistics automatically by email, daily, weekly, or monthly. See statistics by email for details.

Combine With Recording, Notes, and Marking

Call Insights becomes even more valuable when you combine it with other features. Use call recording to listen back to calls that stand out in the numbers, add call notes to capture what was discussed, and mark a call to flag which calls need follow-up.

Together these features give you a complete picture of every call, where you see not just the numbers but the context behind them.

Included free with every number

Call Insights is included free with every CallFactory number and there’s no limit on how far back you can look in the data.

This feature is included free with every CallFactory number or international number.

Call Insights — Frequently Asked Questions

Get clear answers about Call Insights and how this feature works in practice for your business.

Each call is recorded with the caller’s number, date and time, call duration, and the route the call took, where you also see missed calls, peak hours, and top callers.

Yes. You download your call statistics as an Excel file so you can analyze them further in your own tools.

Yes. You set up automatic email reports on a daily, weekly, or monthly basis, so Call Insights comes straight to your inbox without you having to log in.

Yes. All your numbers and locations are in the same dashboard, so you filter and compare performance by location, team, or individual number.

Yes. You assign a separate number to each campaign or medium, then Call Insights shows which campaign generates the most calls and gives you clear ROI numbers.

There’s no limit. Your call history stays available as long as your number is active with CallFactory.

Yes. Our statistics API lets you pull call data into your own systems or applications for more advanced analysis and integration.

No. Call Insights is included free with every CallFactory number.

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